Terms & Conditions for the
These terms and conditions were last updated: 18/07/2024
Airlines or travel agencies selling travel to New Zealand.
A feature within the Tourism Business Database. A Deal is attached to an individual product listing and applies to all short-term offers, seasonal offers, and long-term promotions. Deals are optional and are not a requirement for registration.
New Zealand Tourism Board trading as Tourism New Zealand. Tourism New Zealand is New Zealand’s National Tourism Organisation, and the owner and manager of the Tourism Business Database and newzealand.com . Businesses that provide experiences and services in New Zealand. Applicable to all accommodation, transportation, activities & multi-day tour & package providers, based within New Zealand.
A business and its authorised representatives that have registered to and are engaging in the use of the Tourism Business Database, includes Offshore Partners.
A feature within the Tourism Business Database. Content focused on the specific product(s) or service(s) you provide. At least one of these is needed for a Partner to be displayed on newzealand.com or other TNZ channels. On-the-ground visitor information services open to the public.
A feature within the Tourism Business Database. An Explore Offer is a discount for travel agents coming to New Zealand for self-famils and their own holidays. Explore Offers are optional for New Zealand based operators and are not a requirement of registration.
An offshore travel industry partner that is registered to and using the Tourism Business Database.
A profile within the Tourism Business Database that holds the details about registered businesses (but not details about specific products/services). Mandatory for all registrations. This acts as a container for product listings and deals.
These Terms & Conditions for Tourism Business Database (‘Terms’) apply to the access to, and use of, the Tourism Business Database, by each person who registers to the Database.
Your registration to the Tourism Business Database is conditional on your acceptance of these Terms, which are intended to create a binding contract between you and Tourism New Zealand. By registering with the Tourism Business Database, you accept these Terms, and acknowledge that you are bound by these Terms and the newzealand.com terms of use available at https://www.newzealand.com/int/utilities/terms-of-use/ (‘Website Terms’), which are incorporated by reference into this agreement, which together constitute a legally binding agreement between you and Tourism New Zealand. Tourism New Zealand may accept or reject applications to register to the Tourism Business Database at its discretion. If Tourism New Zealand accepts your application, Tourism New Zealand will notify you accordingly.
Tourism New Zealand may change or otherwise modify these Terms in the future. Tourism New Zealand will note the date of revision to these Terms and let you know of material changes by either sending a notice to the email address provided to us at registration or by placing a notice on the Tourism Business Database website ( https://register.newzealand.com/ ).
Your continuing access or use of the Tourism Business Database feature following such notification or publication will be deemed your acceptance of the revised Terms.
We reserve the right to add to, modify, or remove the Tourism Business Database or any information, feature, specification, or other part of the Tourism Business Database (at any time and without notice to you).
newzealand.com connects potential international travellers directly to information about New Zealand so they can plan their holiday and purchase relevant travel products and experiences.
The Tourism Business Database is a free platform for approved New Zealand based tourism operators and key offshore travel industry to connect travellers with their products via newzealand.com and other channels.
Partners may submit user content (as defined in Website Terms), including, images, text, pricing, and location information to create Business Profiles, Product Listings, Deals and Explore Offers in the Tourism Business Database.
User content is subject to the Website terms and based on the licence you grant to Tourism New Zealand for user content, Tourism New Zealand may share and display user content on newzealand.com , Tourism Business Database, and any other media Tourism New Zealand may choose at its discretion from time to time, including paid media, or organisations (such as Regional Tourism Organisations (RTOs) that TNZ has arrangements with (such as an application programming interface (API) or web services arrangement).
To register your businesses and products in the Tourism Business Database, you and your products must meet the criteria for acceptance. Eligible businesses include any . It includes activities, accommodation, experiences, day trips or multi-day tours and packages. Airlines, travel agencies, and visitor information centres are also accepted. Each has specific eligibility criteria. TNZ may reject your application for registration to the Tourism Business Database if it considers, in its sole and absolute discretion, that you do not meet any one of the relevant eligibility criteria.
There are three business types accepted into the Tourism Business Database:
Accommodation, activity, transport or multi-day tour and package products or services based in Aotearoa New Zealand
On-the-ground visitor information services open to the public
Travel Agency or an Airline offering travel to Aotearoa New Zealand
Aggregator businesses, apps or websites are typically not accepted, as our priority is connecting travellers directly to the New Zealand businesses supplying the product or service. Accommodation management services are accepted if Product Listings are for individual New Zealand properties and the property does not have its own Product Listing on newzealand.com .
More information on criteria can be found in the section ‘Detailed eligibility criteria for registration’
- Comply, and ensure continuous compliance with, the Website Terms;
- Meet the minimum requirements for all content (including user content), as required by the Website Terms or as may be advised by Tourism New Zealand from time to time. Mandatory fields are indicated in the Tourism Business Database throughout the creation and editing process;
- Operate a legal and reputable tourism operation that complies with and meets its obligations under New Zealand law, including the Health & Safety at Work Act 2015 and other relevant safety legal requirements that apply to your operations;
- Have an active website and/or social media presence as your Product Listing will require a link to a relevant site. Ideally a direct link to a booking engine would also be provided;
- Nominate an administrator for each Business Profile and keep Tourism New Zealand advised of current email and telephone contact details for the administrator. Tourism New Zealand must be able to contact the nominated administrator by email and telephone when updates are required;
- Keep all content on your Business Profile, and any other user content up to date. Reviewing annually (or more often) and making required changes.
- Any content that is not up to date (in TNZ’s opinion) may be removed from the Tourism Business Database.
To register your product for the Tourism Business Database, it must meet our criteria for acceptance. Eligible businesses include any . It includes activities, accommodation, experiences, day trips or multi-day tours & packages. Airlines, travel agencies, and information centers are also accepted. Each has specific eligibility criteria. TNZ may reject your application for registration of any of your products to the Tourism Business Database if it considers, in its sole and absolute discretion, that the product does not meet any one of the relevant eligibility criteria.
Registration to the Tourism Business Database is entirely at Tourism New Zealand’s discretion.
- Short-stay holiday accommodation in New Zealand
- Property management sites (where you have the agreement of the owner to digitally market the property)
- Real estate agents, property sales, long-term rentals
- Accommodation aggregator sites
- Short-term, car, motorbike, or campervan hire
- Scheduled or timetabled transportation
- Ferries
- Busses
- Bike shuttles
- Private drivers
- Domestic flights
- Websites leasing or selling cars, campervans or motorcycles
- Transportation aggregator sites
- Short term bike hire, bike tours or similar (these should be created as ‘Activity Product Listings’ under Cycling & Mountain Biking)
- Products classified as Activities & Day Trips are focused on a single experience, or combination of experiences that have a limited duration or scope that visitors can take part in during their trip.
- Examples include:
- A bungy jump
- A self-guided half day cycle around multiple wineries, with lunch included
- A guided round of golf with hotel transfers
- A day trip from one city into another region (e.g., Return trip from Auckland to Hobbiton & Waitomo caves)
- A dolphin watching boat cruise
- Hiring a bicycle for part of a day or full day
- A half day tour of a city
- A guided walk on a NZ great walk over a series of days
- An overnight boat cruise
- Ski fields and hire services
- A museum focused on general or specific topic
- A horse trek over 2 days
- A scenic flight
- Products classified Activities or Day trips are usually do not represent the majority of a travellers itinerary
- Cafes, restaurants, bars, and food stores(unless they offer bookable tourism product e.g., cooking demonstration or a cooking class or tours)
- Breweries and wineries (unless they offer bookable tourism products e.g., guided tours or tastings)
- Multi-region, multi-day tours.
- Supermarkets, shopping malls, online and shopfront retailers (unless they offer tourism products e.g., workshops or are a TNZ partner)
- Duty-free stores
- Farms (unless offering bookable tour experiences or farmstay accommodation)
- Events
- Multi-day educational courses including photography courses (that are over 7 days in length)
- Exercise classes, gyms, massage therapists, beauty therapists
- Private, retail art galleries
- Activities only available to guests staying on location (these can be included on an Accommodation Product Listing)
Multi-Day Tours & Packages
- The tour or package is over multiple days, typically has a pre-defined itinerary (although there can be customisable elements) and visits different cities and regions within New Zealand.
- Packages that include a pre-planned itinerary, transport and/or accommodation
- Self-drive packages or tours
Part-day, single day tours or day trips
(these are accepted in a different category: ‘Activity’ Product Listings)
Visitor Information Services
A visitor information centre must offer on-the-ground visitor information services to the public e.g., official isite centre or a Department of Conservation Visitor Centre
- Travel planning services offered by travel agents and online companies
- Other tourism or travel aggregator websites or apps
Travel agencies who support New Zealand as a tourism destination.
- Other tourism websites, apps or travel aggregators
- Individual Travel Agents are not able to register in the Tourism Business Database but can engage with Tourism New Zealand through the ‘ New Zealand Specialist ’ programme.
Airlines that have routes to and from New Zealand
- NZ Domestic flights. (these are accepted in the ‘Transport’ listing type and ‘Air Transport’ category)
- Flight aggregators
: Regional Tourism Organisation (RTO) websites often feature hospitality, entertainment, and shopping experiences which are not eligible for the Tourism Business Database (e.g., events, cafes, restaurants, retailers, and food outlets). Please contact your local RTO office for further information – see https://rtnz.org.nz/regionaltourismorganisations/ A Partner must create a Business Profile when first registering with the Tourism Business Database. Within each Business Profile a Partner must create individual Product Listings for each of the products or services they wish to have included on the Tourism Business Database. Most of the content displayed on newzealand.com comes from the Product Listings. A Partner can then choose to create Deals or Explore Offers which are attached to specific Product Listings.
Partners must ensure that they have all necessary rights (including appropriate licences) to submit or supply user content to the Tourism Business Database.
Partners are solely responsible for user content that they make available to the Tourism Business Database. Partners represent and warrant that any user content you submit to Tourism Business Database: does not infringe any copyright, privacy right, or any other right of any third party; and does not contain any matter that is defamatory, offensive, unlawful or that may damage the reputation of Tourism New Zealand or the New Zealand tourism industry.
Partners shall fully indemnify and hold harmless Tourism New Zealand for any loss, damage, claim, cost, or expense [including legal fees on a solicitor/own client basis] which may arise because of any action or claim that may be made or initiated against Tourism New Zealand by any person claiming in relation to your actions or the user content that you submit or make available.
The information collected during registration will be used by Tourism New Zealand to:
- Manage, operate, and administer the Tourism Business Database;
- Create a Business Profile on Tourism Business Database;
- Create a Product Listing on newzealand.com ;
- Register administrative contact details for future communications between Tourism New Zealand and the Partner;
- As part of the web services provided by Tourism New Zealand to partners, such as sharing Product Listings and Deals with relevant approved Regional Tourism Organisations (RTOs), or other third party organisations in accordance with these Terms; and
- Promote user content through third party marketing partners
Tourism New Zealand will not disclose, sell, or rent the information provided by partners for Listings in part or in full, other than for the purposes listed above, without the prior permission of the Partner.
By providing Listing information to Tourism New Zealand, the Partner agrees to any such information being shared with third party websites and any other digital media or applications for publication. However, Tourism New Zealand does not guarantee that the Listing information published will be posted on third-party websites.
To the maximum extent permitted by law, Tourism New Zealand takes no responsibility for any material published on other websites. If a Partner no longer wishes its Listing to be published on a 3rd party channel or website, Tourism New Zealand will ask that the third-party remove the Product Listing information when the website or content is next updated.
Where we collect your personal information (or you provide us with personal information of other individuals), our Privacy Policy will apply to that information. In such cases, this Agreement must be read in conjunction with our Privacy Policy available at
A Business Profile, Product Listing, or Deal must be relevant and appropriate for this site. When a Partner first registers or resubmits user content on this site, Tourism New Zealand completes a vetting and approval procedure to ensure that the content has been properly entered and is appropriate for this site based on Tourism New Zealand’s policies.
All decisions relating to content on newzealand.com and the Tourism Business Database are at the absolute discretion of Tourism New Zealand. Tourism New Zealand intends to undertake periodic reviews of all content and may change content if needed e.g., Product Listings category or content may change if we consider that the current category or content is not appropriate or relevant.
We reserve the right to add to, modify, or remove the Tourism Business Database or any information, feature, specification, or other part of the Tourism Business Database (at any time and without notice to you).
While Tourism New Zealand intends to monitor content and conduct reviews of Listings, Tourism New Zealand takes no responsibility for the accuracy of the information that is provided by the Partner. Partners are responsible for ensuring that all information provided by them is accurate, up-to-date, and is not misleading or infringes the law, or the rights of any person. Partners must access and update their content, as necessary.
Tourism New Zealand may periodically request Partners to review or update their user content. If the user content is not reviewed and is inaccurate Tourism New Zealand may delete, unpublish the user content, and/or remove it from Tourism Business Database and/or newzealand.com .
Tourism New Zealand may remove any content, including any user content, Business Profile, Listing, Deal, and/or Explore Offer at its absolute discretion, including (but not limited to) if:
- the Partner no longer operates the tourism business as described in the Business Profile, Product Listing, Explore Offer, or Deal; or
- the Partner has permanently ceased trading or Tourism New Zealan reasonably believes that the Partner has permanently ceased trading (as may be inferred from the Partner, Qualmark, RTOs or any other sources); or
- the Partner is seen by Tourism New Zealand, or Tourism New Zealan reasonably believes that the Partner is seen by the general public to be sub-standard or unprofessional in their operations and trading (as may be inferred from the Partner, Qualmark, RTOs or any other sources); or
- Tourism New Zealand receives a consumer complaint about the Partner’s conduct that is not resolved to our satisfaction; or
- any of the Partner Product Listings are inconsistent with the delivery of a quality experience; or
- the submitted user content is a duplicate.
Tourism New Zealand retains the right to determine the definition of ‘sub-standard’ or ‘unprofessional’ practices. These definitions include (but are not limited to) illegal business practices, non-response to consumer complaints, or the use of profanity in communications.
You consent to receive communications from the Tourism Business Database to the email address(es) provided at registration.
User Content (including Business Profiles, Deals, Explore Offers, and Product Listings) must be submitted in English which acts as the ‘parent’ version of the content in the Tourism Business Database. This content will appear in the International English version of newzealand.com as well as other English-language versions on the site such as Australia, Canada, India, New Zealand, Singapore, the United Kingdom, and the United States.
Product Listings and Deals can then be separately submitted for the following versions of the site in the languages of other key markets: Simplified Chinese, German, Korean or Japanese.
The Partner must provide proofed translated content and have staff with the language ability to support enquiries in the languages selected. Ideally the partner will have a website and booking process in these languages.
It is not recommended to submit translated listings if you are unable to offer these services.
If a travel agency is based in a country to which there is no language version of the site; like France, Indonesia, a Spanish or Portuguese speaking country, The Netherlands or Thailand, the Product Listing or Deal must be in English.
Tourism New Zealand recognises Qualmark as New Zealand’s approved quality rating system. Partners that are Qualmark endorsed will be placed at the top of each category of Product Listings in user search in a random order within each award grade (Qualmark Gold, Silver or Bronze). Product Listings that are not endorsed follow in random order within the category they are listed. This random order varies at regular intervals.
Tripadvisor IDs may also be attached to a Business in the Tourism Business Database. This enables TripAdvisor ratings and review numbers to appear on newzealand.com . Tourism New Zealand reserves the right to remove non-current award logos from Product Listings.
Tourism New Zealand is not affiliated with, makes no representations about, has no control over, and assumes no responsibility for, the content, privacy policies, or practices of any third party websites or services (such as Tripadvisor). You acknowledge and agree that Tourism New Zealand is not responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any such content, goods, or services available on or through any such third party websites or services. We advise you to read the terms and conditions and privacy policies of any third-party websites or services that you visit.
When a Partner first registers a Business Profile in the Tourism Business Database, they need to select the ‘Business Type’ that best describes the activity of their business (from the list of categories available on this site – the list may change from time to time).
There are three business types accepted into the Tourism Business Database:
Accommodation, activity, transport or multi-day tour and package products or services based in Aotearoa New Zealand
On-the-ground visitor information services open to the public
A travel agency or an airline offering travel to Aotearoa New Zealand
The New Zealand Based Operators business type is most appropriate to businesses that provide travel experiences and services to visitors when in New Zealand.
There are four distinct types of Product Listings which can be created under a New Zealand Based Operator business type:
- Accommodation
- Activity
- Multi-Day Tours & Packages
- Transport providers
If a business offers multiple tourism products in various categories, these can be submitted as separate Product Listings under the same Business Profile. For example, a winery offering a tour/tasting experience on-property accommodation or a holiday park with campsites motel units can each submit two Product Listings.
Accommodation Product Listings provide travellers with a way to discover, explore and book accommodation to suit their needs during their visit in New Zealand.
- The accommodation supplied must be located and operated in New Zealand.
- You must be the owner/manager/management company who has exclusive rights to market and list the property by written agreement with the owner. If multiple parties, try to list the same property only one Product Listing will be published to avoid duplication. The property’s street address must be included in the Product Listing so any duplications can be checked for (street number may be omitted if required).
- Add details about facilities and features of the property as visitors of newzealand.com can search and filter using these.
- On-site and surrounding activities only provided to guests can be described as part of the accommodation Product Listing. Activities made available to the public and not offered solely to guests at their accommodation should be registered as a separate Product Listing under Activities.
Accommodation Product Listings are for short-stay holiday accommodation in New Zealand. If a property’s status changes to offer long-term rental accommodation or is sold for residential use, please advise Tourism New Zealand and it will be removed from the site.
Hotel accommodation is provided to travellers in a full-service or limited capacity. A Hotel offers guest rooms with ensuite bathrooms and provides food & beverage facilities onsite or nearby. There is on-site management at all times.
Multiple self-catering accommodation units with ensuite bathrooms located on one property, that may offer shared recreational facilities. The property should feature a dedicated reception area and/or service desk for guest needs and onsite parking.
Accommodation provided in a setting with the host living onsite or nearby. Guests have private bedrooms and may share communal areas with the host such as the sitting room or dining room. Generally, the property will offer an ensuite or shared bathroom. Breakfast must be provided.
Homestays have an emphasis on the experience and sharing facilities with the host. Breakfast and evening meals are shared with the host. The tariff will typically include breakfast and evening meals.
An accommodation facility offering dormitories and/or private rooms. Communal ablution, cooking and laundry facilities are available to travellers. Recreational facilities and additional amenities/services may be provided. An office/reception area is available.
Holiday parks and campgrounds (including cabins)
Powered sites and/or camping facilities that have allotted areas for travellers to provide their own temporary accommodation options, such as a tent, caravan or motor home. Fixed roof accommodation may include cabins, dorms, fixed roof tents, family-oriented or self-catering options. Communal ablution, cooking and laundry facilities are available to travellers. Recreational facilities and additional amenities/services may be provided
One or more exclusive use self-catering units suited for a longer stay, with kitchen and laundry facilities and may offer additional communal spaces. Inventory should be predominantly exclusive use self-catering units.
Apartments are generally larger in size than standard hotel or motel rooms, and have designated kitchens, dining and lounge areas.
Glamping & Luxury Camping
A standalone structure, often with unique presentation and located in a spectacular outdoor setting. Facilities and amenities provided are often more comprehensive than those associated with traditional camping. A range of accommodation structures may be considered glamping, such as bell tents, safari tents, yurts, cabins, pods, geo domes, tree houses or vintage vehicles.
Accommodation provided in a fully equipped, self-contained dwelling on an exclusive use basis.
Boutique accommodation offers a distinct character experience through its artistic, historic and/or cultural features, design, décor or unique location. Typically, it is small in size and may offer a range of facilities and personalised service in a full or limited-service capacity. All guest rooms include ensuite or shared bathrooms.
Lodge accommodation is for multiple guests with a range of facilities for the exclusive use of guests and includes provision of most meals. May be set in a picturesque and/or private location. A high standard of service and hosting is likely to be provided, supported by a high staff to guest ratio. Opportunities may be available for guests to undertake additional activities that could be personalised.
New Zealand’s Luxury Lodges offer fine accommodation and excellent cuisine in comfortable surroundings with the famed kiwi hospitality. Most offer specialist activities such as personalised fishing or wine tours, golfing or wilderness adventures, or spa facilities for guests only. Lodges may be purpose built or may utilise large older homes appropriately converted and refurbished. With up to just twenty rooms, many are in more remote waterfront, lakefront, rural or alpine locations. The tariff includes breakfast and dinner and may include pre-dinner drinks.
Farmstays emphasise personal interaction between guest and host.
They have an emphasis on viewing or taking part in farm activities and touring the farm. There can be a meal option with the host.
Note: if two separate types of accommodation are offered and can be easily distinguished in the list above, please add multiple accommodation Product Listings (e.g., one for hotel rooms and one for self-contained apartments) under one Business Profile. A Product Listing is not needed for each room type in the same property.
Activities & Day Trips are promoted to travellers looking to explore and enjoy the wide range of experiences that New Zealand has to offer. These include activities on land, air, or water; New Zealand arts, culture, and heritage; sports and education; and nature and wildlife experiences.
Products classified as Activities & Day Trips are focused on a single experience, or combination of experiences that have a limited duration or scope that visitors can take part in during their trip.
These standalone products offer flexibility and freedom, allowing visitors to tailor their itineraries to match their preferences (and usually do not represent the majority of their itinerary like a multi-day / multi-region tour may do).
- Variety: Activities & day trips can vary widely and include outdoor adventures, cultural experiences, culinary exploration, and adrenaline thrills.
- Singular experience: tend to be independent experience, but a product such as a Day Trip that offers a combination of a small number of activities (e.g. a single adventure/adrenaline experience combined with a single food & drink experience) is also included in this category.
- Shorter Duration: Most activities tend to range from a few hours to a full day, depending on the nature of the experience. In some scenarios, an activity might be overnight (e.g., an overnight boat cruise) or completed over multiple days (e.g., a 3-day hike on a great walk). These are still considered activities as they have limited geographic range.
- Some activities may be self-guided, while others may involve the presence of a guide or instructor.
- A bungy jump or canyon swing activity
- A self-guided half day cycle around multiple wineries, with lunch included
- A guided round of golf with hotel transfers
- A day trip from one city into another region (e.g., Return trip from Auckland to Hobbiton & Waitomo caves)
- A dolphin or whale watching boat cruise
- Hiring a bicycle for part of a day or full day
- A half day tour of a city
- A guided walk on a New Zealand Great Walk over a series of days
- An overnight boat cruise
- Ski fields and hire services
- A museum of significance in a region/town
- A horse trek over 2 days
- A scenic flight
- Heliskiing
- Skiing & Snowboarding
- Snowshoeing
- Sledding
- Snowmobiling
- Skating & Curling
- Paddleboarding
- Diving & snorkelling
- Jet Skiing
- Kayaking & Canoeing
- Sailing
- Surfing
- Windsurfing & Kitesurfing
- Other water sports
- Distilleries
- Wineries
- Breweries
- Food Experiences
- Cooking Classes
- Abseiling & Climbing
- Bungy & Swing
- Caving & Canyoning
- Go-karting & Racing
- Planes & Gliders
- Jet Boating
- Off-road & Quad bike
- Other adrenaline activities
- Paragliding & Hang Gliding
- Parasailing
- Rafting
- Skydiving
- Ziplining & Tree Adventures
Cycling & Mountain biking
- Cycling
- Downhill Mountain Biking
- Great Rides of New Zealand
- Fights
- Helicopter
- Hot Air Ballooning
- Guided Sightseeing Tour
- 4WD Sightseeing
- Gondola
- Hop-on Hop-Off
- Motorcycling
- Rail Journeys
- Study & Education
- Weddings
- Volunteering
- Aquariums
- Bird Watching
- Dolphins
- Farm & Farm Animals
- Garden & Nature Reserves
- Glow Worms
- Horse Treks
- Kiwi
- Penguins
- Seals
- Stargazing
- Whale Watching
- Volcanic & Geothermal
- Zoos & Wildlife Centres
- Hot Pools
- Geothermal Pools
- Retreats & Health Spas
- Casinos
- Gifts & Souvenirs
- Theme & Leisure parks
- Shooting, archery & paintball
- Mini golf & Novelty sports
- Adventure Games & Escape Rooms
- Water Parks
- Half & full day trips
- Overnight
- Guided Walks
- Self-Guided Walks
- Great Walks
- Glacier Walks
- Arts & Crafts
- Galleries
- Heritage Sites
- Māori Experiences
- Museums & Exhibitions
- Performing Arts
- Photography
- Sculpture Parks
- Fishing – Fresh Water
- Fishing – Salt Water
- Hunting
- Cafes, restaurants, bars, and food stores (unless they offer bookable tourism product e.g., cooking demonstration or cooking class or tours)
- Breweries, distilleries, and wineries (unless they offer tourism products e.g., guided tours or tastings)
- Clothing, jewellery, and souvenir shops (unless they offer tourism products e.g., workshops or are a TNZ partner)
- Multi-region, multi-day tours. (these should be listed as a Multi-Day & Package Tours listing)
- Supermarkets, shopping malls, online and shopfront retailers (unless they offer tourism products e.g., workshops or are a TNZ partner)
- Duty-free stores
- Farms (unless offering bookable tour experiences or farmstay accommodation)
- Events
- Multi-day educational courses including photography course (that are over 7 days in length)
- Exercise classes, gyms, massage therapists, beauty therapists
- Private, retail art galleries (unless they offer tourism products e.g., guided tours)
- Activities only available to guests staying on location (these can be included on an Accommodation Product Listing)
Multi-Day Tours & Packages are a comprehensive, inclusive travel offering that combines multiple components of a trip into a single package. It includes various elements such as visiting multiple regions, participating in multiple activities, accommodation, guided tours, transportation (flights or ground transfers), meals, and sometimes even additional services like travel insurance. The tour or package is over multiple days, typically has a pre-defined itinerary (although there can be customizable elements) and visits different cities and regions within New Zealand.
- Inclusive: It covers various aspects of the trip, ensuring convenience for travellers as many aspects are pre-arranged.
- Itinerary: The tour comes with an itinerary, specifying the dates, locations, and activities that are part of the package.
- Expert Guidance: Many package tours provide the services of experienced guides or tour leaders who accompany the travelers throughout the journey.
- However, some are self-guided tours where bookings are made for the traveller, but they drive themselves.
- A 12-day South Island highlights tour by coach
- A group tour visiting top locations across New Zealand over 21 days
- A 7-day supported cycle or motorcycle tour
- Self-guided tours and packages (the itinerary is pre-organised but there is no guide)
- A cruise around New Zealand waters over a series of days
If your product doesn’t meet this criterion, then you should select ‘Activities & Day trips’ under the product type.
In summary, a multi-day package tour offers a comprehensive and curated travel experience that includes various components of a trip, whereas an activity is a singular experience that travelers can engage in during their journey. While a package tour provides an inclusive and structured itinerary, an activity is a specific experience that travelers can choose to add to their trip independently.
If your company offers multi-day tours as well as part/single day you can submit separate Product Listings under both the Activity and Tours categories.
You can further clarify your Product Listing by selecting the most appropriate ‘Tour Type’:
Multi-day group tours with a fixed itinerary
Small group with a customised itinerary and a guide, multi-day
Customised itinerary, but no guide or driver, multi-day
‘Transport’ Product Listings provide visitors to New Zealand with information on options for getting around from one destination to another or within a destination. These include hiring a vehicle or scheduled, regular, and timetabled services available to the public.
- Car and motorbike hire
- Renting a campervan
- Domestic air travel (including charter and regional services)
- Timetabled inter-city busses
- Ferry services
- Bike shuttles
- Hiring a private driver
- Hiring a helicopter or plane for private transfers
- Other Scheduled or timetabled transportation
Air Transport (domestic airlines)
Visitor Information Centre’ listings are designed so visitors to New Zealand can plan where on their travels they can find an information or isite centre. Therefore, you need to operate your visitor information centre from a physical location that is accessible to your customers during business hours.
A visitor information centre must offer on-the-ground visitor information services to the public. If you are an isite Visitor Information Centre your listing may be identified with the official Visitor Information Network brand: isite.
Please note that information centres that belong to the isite network will be placed at the top of the Visitor Information Centre listings on this site, in a random order. Other visitor information centres will follow those listings, in a random order.
The Travel Seller Business type is for international businesses that sell New Zealand as a destination or provider services to help visitors get here.
‘Travel Agent’ Product Listings provide visitors with access to travel agencies that sell New Zealand as a tourism destination. You can list under the ‘Travel Agent’ business type regardless of whether you are based in New Zealand or offshore. The Tourism Business Database does not promote competitor destinations or outbound travel from New Zealand so will decline a travel agency without a New Zealand offer.
If any of your staff are a certified ‘100% Pure New Zealand Specialist’ travel agents, please ensure you say this on your Product Listing.
Travel Seller listing categories are:
Accommodation Specialists
Cruise Holiday Specialists
Coach Holiday Specialists
Self Drive Holiday Specialists
International airlines in New Zealand’s key inbound markets can submit separate Product Listings geotagged to specific country of origins from which they run services to New Zealand.
For domestic airlines & businesses offering scenic flights:
Domestic airlines in New Zealand should not use the Airlines Product Listing Type. Instead, they should create a New Zealand Based Operator business and then a Transport Product Listing with the Air Transport category selected.
Businesses supplying scenic flights in New Zealand by fixed wing planes or helicopter should submit an Activity Product Listing, under the New Zealand Based Operator business type.
These Terms are governed by the laws of New Zealand and the courts of New Zealand shall have non-exclusive jurisdiction to hear and determine any dispute arising in relation to these terms of use.